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About Us

Our Mission

The ocean gives us life in so many ways and we want to show our gratitude by protecting and preserving it along with its inhabitants. A portion of our proceeds will go to our local Ocean Institute that provides education to children, teachers, parents, and visitors annually through over 60 marine science and maritime history programs.

So, what does the phrase "rule you." mean? We intend it to mean being true to yourself, which in turn empowers you to find your purpose in life. We want to inspire others to make a difference in the world and in their own communities. All designs made at ry. are made by a teen living in Southern California.

 Our Team

 Our Vibe

We design and print all of our shirts in the United States.

Thoughtfully designed with SoCal in mind.

- rule you!